MKTG 1011: The Art and Science of Storytelling

3 CreditsFreshman Seminar

Abraham Lincoln professed that, “People are more influenced and informed through a story than in any other way.” This course is part storytelling workshop and part communication science. Focusing on the popular “Moth” style of storytelling, students will unearth personal stories. They will receive coaching as they develop their stories and then practice sharing them in a supportive space. This course will build confidence in public speaking and enable students to become more compelling communicators.

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A Average (3.907)Most Common: A (89%)

This total also includes data from semesters with unknown instructors.

18 students

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