MKTG 6078: Advertising & Promotion

4 CreditsOnline Available

Managing communication. Advertising, sales promotion, public relations, direct marketing. Setting communications objectives and budgets, media selection, creative strategy, sales promotion techniques. prereq: MBA 6210

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All Instructors

A- Average (3.685)Most Common: A- (83%)

This total also includes data from semesters with unknown instructors.

18 students
  • 3.47


  • 3.53


  • 3.76



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