MSMK6078: Advertising and Promotion

2 Credits

Managing communication. Advertising, sales promotion, public relations, direct marketing. Setting communications objectives and budgets, media selection, creative strategy, sales promotion techniques.

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All Instructors

A- Average (3.716)Most Common: A (46%)

This total also includes data from semesters with unknown instructors.

61 students
FDCBA
  • 5.71

    /6

    Recommend
  • 5.56

    /6

    Effort
  • 5.83

    /6

    Understanding
  • 5.61

    /6

    Interesting
  • 5.72

    /6

    Activities


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