MSMK 6088: Strategic Marketing

3 Credits

Determining product-markets where organization should compete. Sustainable competitive advantage. Matching marketing strategy with environment. Coordinating marketing, other business functions. Organizing marketing function/management. [with Simulation]

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A Average (3.909)Most Common: A (73%)

This total also includes data from semesters with unknown instructors.

11 students
FDCBA
  • 4.38

    /5

    Recommend
  • 4.25

    /5

    Effort
  • 4.25

    /5

    Understanding
  • 4.50

    /5

    Interesting
  • 4.38

    /5

    Activities


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