PA5933: Survey Methods: Designing Effective Questionnaires

Applied (hands-on) introduction to survey questionnaire design. Student teams design a questionnaire for a client. For example, students may draft and revise questions about respondents' demographics and employment; life histories; knowledge, use, and opinions about services; and/or anxiety and well-being. The syllabus evolves depending on the needs of the client and the class' decisions about how to build the survey; a complete syllabus will not be available at the beginning of class for this reason. Readings include a textbook and articles related to the client's survey. Students actively engage in class and in groups about draft questions, thus learning how to improve them, with regular feedback from the instructor. Questions are tested on volunteers. Students learn: the process of questionnaire design in a team; pitfalls of survey design; and how to track questions, coded responses, and prompts for interviewers. This class is not a substitute for a comprehensive survey research class or a statistical course on sampling and weighting.Students will learn:- The process of questionnaire design in a team- Basic pitfalls of survey design – names, definitions, examples. - How to use Excel to track questions, coded responses, and prompts for interviewers- How to use interviewing software SurveyToGoThis class is not a substitute for a comprehensive survey research class or a statistical course on sampling and weighting.

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